Bharti Airtel to Increase Mobile Service prices of All Plans

Bharti Airtel, the country’s second largest telecom company, has planned to increase mobile call and data rates this year. Last month, the company had increased the minimum recharge of 28-day mobile service plan by about 57 per cent to Rs 155 in eight circles. The company’s chairman Sunil Bharti Mittal said that the return on investment in the telecom business is very low and the tariff may be increased this year.

“The hike in tariffs will be done for all plans,” he added. Mittal said that company Has made a lot of investments and strengthened the balance sheet but the returns on it are very low. When asked about the impact of the hike in tariffs on the vulnerable sections, Mittal said that the increase is less in comparison to the expenditure on other things by the people. He said, “Salaries have increased and rent has also increased. No one is complaining about it. People are using 30 GB of data almost without paying anything. We need a strong telecom company in the country.” ”

Bharti Airtel’s short-term average revenue per user (ARPU) target is Rs 200. Along with this, the company wants to increase it to Rs 300 in the medium to long-term. Last month, officials from telecom regulator TRAI, in a meeting with senior executives of Reliance Jio, Bharti Airtel and Vodafone Idea, reviewed quality of service issues, norms for 5G service and the issue of spam calls and messages. Telecom companies have been told to adhere to strict quality of service parameters. Norms are being made. TRAI’s direction to these companies to improve the quality of service may provide relief to mobile subscribers who are suffering due to call drops and network crunch.

These companies will have to report the data of 5G calls under the current system. Separate Quality of Service (QoS) indicators will be introduced for Next Generation Services. Unsolicited or spam calls are a big problem. A recent survey revealed that 92 per cent of subscribers receive at least one spam call per day despite being on the ‘Do Not Disturb’ list.