Apple’s revenue may fall for the first time in four years, the effect of decreasing demand


The quarterly revenue of Apple, the American company that makes the worldwide popular iPhone, may decline for the first time in almost four years. Apple has been affected by a decrease in demand due to restrictions caused by Corona in China and a reduction in production due to workers’ riots at the company’s contract manufacturer Foxconn’s largest factory in China.

Investors will be interested to know that company What measures does Chief Executive Tim Cook take to increase demand? Due to the difficult state of the economy, many tech companies have laid off a large number of workers. However, Apple has not taken such a step as the company did not do much hiring during the pandemic. Advisory firm Cowen says supply chain challenges have abated. However, the demand for the company has decreased due to some other reasons. This year, there may be a decrease of about two percent in the sales of the iPhone.

Quarterly results can be announced on Thursday by Apple, the world’s most valuable listed company. The last reduction in iPhone sales for the company was during Corona. UBS analysts estimate that iPhone sales could be higher in the US than in China and Europe. China and Europe have been hit by the Corona and the war between Russia and Ukraine.

Apple launches iPhone in India manufacturing Along with this, exports have also increased. The company has exported handsets worth one billion dollars from the country in December. In India, the iPhone is assembled at the factories of Apple’s contract manufacturers Foxconn and Wistron. Apple has set a target of increasing India’s share in the total production of iPhone to 25 percent. For the company, this figure is currently around seven per cent. Apple started assembling the iPhone in the country a few years ago through its contract manufacturer Wistron. China is the manufacturing hub for Apple. However, Apple’s manufacturing in China had a major impact last year due to restrictions and other difficulties due to Corona.

(This news has not been edited by NDTV team. It is published directly from syndicate feed.)

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